History

Between Worlds: An Example of Creative Writing

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Cover image of book 1 of "Between Worlds," an example of creative writing and storytelling by Lori Straus.

Creative writing helps me keep my copywriting focused on storytelling. (And copywriting helps me keep my creative writing succinct.) I write novels to keep me on my creative path and practice storytelling to its fullest. This series of novels takes place in real locations, and half of each novel is historical fiction, which requires a good deal of research before I begin each new story. Moreover...

Postcards in a Closet

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Katharina Wolf was born in a small town in Hungary in 1901. In 1914, the Great War broke out. In 1919, her hometown became part of Romania. In 1921, she became pregnant with her first child. What did she worry about? What did she want for her child? Using postcards Katharina wrote years later, discussions with one of her surviving grandchildren, and historical research about the times, writer...

Raising the Roof on Their Own Terms

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Heffner & Zimmermann families, circa 1965, in Rockway Gardens, Kitchener. Heffner Motors is in the background.

(This article was written for Heffner Motors, a Toyota and Lexus dealership in Ontario, for the local Chamber of Commerce magazine. Published December 2014.) In 1973, John Heffner had two options: raise the 32’ x 37’ roof and build a second floor up to it, or take down the roof, build the second floor, and then rebuild the roof. The first option was dangerous, and no general contractor would do...

A Selection of Companies I Have Written and/or Edited For

Lori Straus has written for FleetCarma.
Logo of the University of Waterloo
Logo for the Centre In The Square
Logo for just dance! magazine
Logo for the Dance Current
Logo for InfoSpire
Logo for Star Performance Academy
Masthead for Globe & Mail