Finding the Right Writer

This is a tough one. Writers are like snowflakes: no two are the same. They’ll differ in their writing style, personality, and client interactions. You need to find the writer that fits you and your organization best.  Some writers will charge more per hour than others, and you may be tempted to look at just the price. But don’t. Ask yourself these questions first:

  1. Availability: Will you need someone you can contact often to discuss assignments, edits, and other relevant topics? Or are you okay with a 24-hour turnaround to your inquiries?

  2. Control: Should the writer work mostly independently? Or should the writer email you every time something is unclear?

  3. Deadlines: Do you expect the writer to adhere to an editorial calendar? Or are deadlines somewhat flexible?

  4. Personality: Contrary to popular belief, not all writers are hermits. Do you need someone who’s assertive and will take command of your writing needs? Maybe even lead a team? Or do you need someone who can be a chameleon and transition between different teams/employees in your company/department?

  5. Needs: Can the writer work with your specifications? E.g., do you expect the writer to adhere to certain style guidelines or vocabulary?

  6. Style: Do any samples of the writer’s portfolio match the style you’re looking for?

The only right answers are the ones that help you find the right writer. In the end, you may be happier with a writer who charges more but fits your work style, whereas a writer who is cheaper may cause delays and frustrations down the road. I don’t mean that more expensive writers are necessarily better! But if you believe the more expensive writer will make your life easier, consider the size of that pay-off.

So, shop around, take time to get to know potential writers, and definitely set up a phone call: you can learn a lot just from the sound of the writer’s voice.

Have questions for me? Then set up an appointment with me. Email me or call me (519-503-7098, Toronto/New York City time zone) and we’ll work out a 20-minute time slot to discuss your needs.