What’s My Story?

Headshot of Lori Straus, copywriter and German translator.

Deadlines

If there's one thing the arts and tech industries have in common, it's deadlines. Training and working in the arts followed by several years of working in the tech industry have made me a very reliable writer. A deadline is a deadline, and I will meet yours 98% of the time. (I have to cut myself some slack for natural disasters and acts of God.)

Marketing

After two academic degrees in Canada and three years of living in Germany (two of those teaching English), I began marketing for arts organizations in 2005. In 2009, I switched sectors and joined Canada's largest independent software company. I worked with customers, sales reps, consultants, and marketers from all over the world. I wrote how-tos, managed the then-new customer e-newsletter, edited whitepapers, and helped market the annual conference.

Writing

I started freelancing in 2010, when a dance magazine accepted my query. I love the variety of material I work on. Moving between arts and tech keeps me focused in the middle, so I can take your specialized knowledge and re-create it for a more general audience. What have I written? Lots. Blog posts, web copy, brochures, info sheets, feature articles, how-tos, grant applications, and profiles. I also published my first book in July 2016 and am contributing a chapter to a book on local history. As a freelance writer, I step in when and where you need me, and I disappear when you don't. It's a nice, convenient setup. If you're not sure if it's right for you, though, have a look at my page on the differences between freelance and employed writers.

Why Wait Any Longer?

Contact me and let's see where I can help you.